About the Authors

Meet Allen

As one of the top 3% of realtors nationwide, Allen has sold just over 1,000 homes since entering the field in 1997. As the Executive Broker/Owner Encore Group - eXp Realty, he has put together an unbeatable team whose primary focus and goal is happy clients. Encore Group, which includes a digital marketer and marketing specialist, puts maximum effort into each client’s home regardless of the list price. Every property receives a digital marketing platform, professional photography, videography, drone photography, as well as property-specific websites, full color brochures, virtual reality tours, and so much more! As a life long learner Allen’s love for education has followed him into him real estate business. He always remains ahead of the trend curve and has developed a training program for real estate agents around the country. Allen’s ultimate goal is to help clients, fellow agents, and the community in any way he can. Some of his favorite past times are Building projects, Serving with his church family, and anything to do with being in a pool!

Meet Brent

Brent Farmer is a Buyer & listing specialist manager for Encore Group, a top-selling real estate agency in NWA. Brent has lived in the NWA Area for over 12 years and thus knows the area well. Before working for Encore Group, Brent and his family owned a Trucking/Delivery business covering every neighborhood in NWA. His business ventures also included the purchasing and building of real estate. This experience helped to give Brent his footing in the real estate world, building his understanding and knowledge of real estate. He knows how to look beyond a property in its current state to reach its fullest potential. Brent was thrilled to join Allen’s team and maximize his knowledge and passion for helping others find the right home to fit their family’s needs.

Meet Krista

Krista Mashore is the CEO of two multimillion-dollar companies. As one of the Top 1% of REALTORS® nationwide, Krista has sold over 2,000 homes since entering the field in 2001. She is known as the Digital Marketing Queen. As the Broker/Owner of Homes by Krista and CEO of Krista Mashore Coaching, she has put together an unbeatable team whose primary focus and goal is happy clients with highly successful outcomes. Author of five books, Krista Mashore. Krista now coaches and trains professionals in several industries throughout the U.S. on cutting edge digital marketing strategies using social media and engagement marketing. Krista’s ultimate goal is to help clients, and her community in any way she can. She lives with her family in Contra Costa County in Northern California. One of her favorite past times is coaching teens in her community through her movement, Teens Lifting Lives. To learn more about how Krista’s Organization Krista Mashore Coaching may be able to help you with your digital marketing strategies to dominate your profession, please visit www.KristaMashore.com.